HelloFresh Contributes 250k Meals to Texans Facing Food Insecurity

Meal kit delivery company, HelloFresh, has partnered with Tarrant Area Food Bank (TAFB) to provide 250,000 meal kits to residents who struggle with food insecurity in Tarrant County, Texas.

Recent studies have found there are approximately 550,000 people who continue to battle food insecurity over the 13 counties that are served by TAFB, as reported by Feeding America.

HelloFresh has operation and fulfillment centers in Grand Prairie and Irving, Texas, where they package and ship ingredients and simple recipes to households across the globe. As part of their Beyond the Box social impact program, the company often donates fresh, unsold ingredients to the food bank to reduce waste and provide a nutritious meal to those in need.

The meal-kit company specially designed all kits through their Meals with Meaning program to provide residents with a well-balanced meal that includes fresh and wholesome ingredients.

According to Progressive Grocer, Uwe Voss, CEO of HelloFresh U.S., said “At HelloFresh, our mission is to ensure that fresh, delicious food is easily accessible, especially for our neighbors and local community members who may be struggling with food insecurity. The pandemic has had a significant impact on food insecurity, and we are proud to expand our long-standing relationship with the Tarrant Area Food Bank to provide Meals with Meaning meal kits to residents in need.”

TAFB, although based in Fort Worth, provides hunger relief to residents in Tarrant County by using resources they receive from their network of 350 partner agencies. As a result, the food bank can provide over 1 million nutritious meals to children and adults who face hunger.

Currently, HelloFresh has earned the 74th spot on Progressive Grocer’s 2021 list of top food and consumables retailers in North America and has proved so by being so generous towards Texans in need.